Application packets should not read like a life story. While they should include important details about your past and your experience, you should not give a potential employer every last detail about your life. There will be plenty of time for getting to know each other on a personal level later on. The cover letter should simply get your foot in the door so that you can “sell” yourself to the manager face to face. There are a few specific ways that a cover letter can do this:

1. A cover letter shows professionalism – Writing a clear and concise cover letter explaining why you should get the job is one of the best ways to show that you are professional and were born for this business. More than a memo to the employer, the cover letter can a mini report of your background and education.

2. Cover letters explain why you are the best – The cover letter is one of the only places in business that it is not only okay, but recommended that you brag on yourself. Pull out all the stops and talk about every accomplishment that is applicable to the job you are applying for. Talk about how you kept your last project financially successful despite tough economic times or how you were the number one salesman at your last company three years running. Make sure that all of what you say make sense for the job you are applying for or at least “spin” them in such a way to make them make sense. It is never easy to figure out what will be important to a potential employer and what will not be, but make your decision based on their job ad.

3. Cover letters show attention to detail – A well written cover letter that zeros in on the aspects of the job mentioned in the job ad, indicates that you not only pay attention but that you are concerned about what it is that the company does. Do some research on the company on the web and through old newspapers and find out about some of the issues surrounding the company. Knowing your interviewers names and addressing them personally in the header of the cover letter is one of the best ways to show attention to detail and showcase your knowledge of the company.

Your first paragraph is an introductory set of statements designed to either catch a recruiters eye with your passion for the position or simply letting him/her know that this job should be yours due to reasons A, B and C. This simple introduction shouldn’t be overdone since most of the meat of your experience will be included in the resume itself. At this point you are just trying to get a hook into the reviewer to drum up interest in the subsequent paper.

Make sure that you have addressed it to the proper person. This will be typically listed in the advertisement but you can go the extra mile and politely phone the company and inquire as to who is handling the responses for this position. Occasionally there will be more than one, so it might behoove you to send at least two introduction letters. This show that you are a professional and willing to go the extra mile for the company. It can mean the difference between getting reviewed and simply scanned and discarded.

Next, list a summary of your best qualifications for the job. Don’t simply rehash your resume here since it is part of the application that you sent. Instead, refer to the enclosed resume for your strongest asset. Never, ever bring up any kind of weakness here. This may be covered in the job interview, so save it for use at that time. If it is not brought up, there is no sense drawing negative attention to yourself. Remember, the cover letter is an introduction to your page, so use it to pump up your good points. Whet the readers appetite with some relevant information about how you can help the company and state how this will be accomplished.

The last paragraph should be a summation of why you want the job, thanking the reader for his/her consideration and an intention to follow up via phone, email or personal note. This still is looked upon highly by human resources personnel, so make sure that you indicate a follow up is forthcoming and then do it! If you have no intentions of following through, then don’t include such a promise. That’s another huge turnoff for the personnel department.

Good luck.

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The first book you should consider is called The Elements of Resume Style. It was written by S. Bennett.
This book, as its cover states, will provide you with great advice on writing resumes and cover letters. Here, you will find valuable advice of working through and setting your career goals, marking your qualifications, delivering your resume to your employers and composing your cover letter. The author is not afraid to discuss the commonly made mistakes, the importance of knowing what you want to do in your career, sentence structure, and even salary requirements. This book makes for a great resource for both beginners and experienced resume writers.

The second book is titled Competency-Based Resumes and was written by two writers, Kessler and Strasburg.
Competency-Based Resumes is a great resource for professionals that are confident in their career objective and are searching for a more targeted way to develop their resume in order to get noticed in the specific industry of their interest. The book discusses techniques used by employers at various industries that scan resumes in order to determine applicant’s experience based on their work habits and skills. The book offers you a new and effective way to create resumes that makes your skills and your education the number one priority, and provides you guidelines of highlighting specific areas in order to create a winning resume.

The third book contains 101 Best Resumes and was written by Block and Betrus.
Members of the Professional Association of Resume Writers have come together to provide 101 best resumes for this book. The sample resumes included in this book will show you what winning resumes look like, and help you in creating an effective resume of your own that will get you the interview and the job. The book discusses personalizing your resume to positions that you want, highlighting your qualifications, developing your resume and writing cover letters. In addition, you will get some great advice on what to do once your resume is ready and how to win over your potential employer in an interview.

The last book of choice has Resumes That Knock ‘em Dead and was written by Yate.
This bestseller will teach you everything you need to know to get started in resume writing. It is a perfect read for beginners as well as those who have not written a resume in a long time. The author discusses how to gather all the information you will need to get started with writing a resume, how to chose the verbs you include in your statements, select the appropriate format and how to go about submitting your resume via email or the Internet. In addition, this book provides a great sag-way into cover letters, and how to create one that best compliments your resume.

Each of these books can be found in your local bookstore or your library. They provide more than a great starting point; you can hold on to these books and use them as ongoing resources as you move forward in your career.

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When people are asked about work responsibilities, they have a tendency to disclose the routine items first. This method can be a costly mistake for listing your professional experiences on your resume because it leaves all of the important and key qualifications at the bottom of the list. To avoid falling into this practice, first put together a list of your responsibilities on a sheet of paper. For your initial draft, don’t worry about how you are phrasing each statement – just make a list of everything that you do in your current or have done in your previous jobs.

Once your list is completed, consider all of the responsibilities you have included. What are the three most important items on the list for each job? How do those items relate to your career objective? Are there any other responsibilities you have listed that better support your career objective than the three you picked as the most critical to your job? You have to consider all these questions in order to prioritize your job descriptions on your resume.

Begin each description with a power word, such as managed, developed, communicated, etc. Make sure that the statements you list first quantify your achievements – don’t be afraid to list sales figured, customer acquisition rates, budget and timeline successes, or any other figures which help put your responsibilities in a context of the business/field you are working in. Also, these statements should be aligned with your career objective. If you want to get a job in project management, letting your employer know that you managed a team of 20 people will effectively highlight your qualifications. It is important to quantify your job description statements on your resume; however, as a word of caution, do not quantify all statements, just one or two that are most critical to your job and are goal driven. This shows your employer that you think in terms of exceeding your goals. All subsequent descriptions of your responsibilities should support the first one or two items on your list.

Prioritizing doesn’t only apply to your job descriptions, although it is the most commonly disregarded element in this particular area of the resume. Achievements and qualifications are often misrepresented because they are not ordered properly. Same rules apply – consider which of your achievements and your qualifications are most complimentary to your career objective, and list them first. For example, if you are applying for a job in customer service, list your communication skills before your computer skills. While both are important, your communication skills are more in line with your career objective, and therefore should take priority.

As a final test, put yourself in the shoes of your employer. Cross-check the job description and make sure that you address the qualifications required for the job with the information on your resume. Let your potential employer know you have what they are looking for, and you’ll be sure to make a great impression.

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Before you even begin writing a resume, define the exact reasons why you need one. While this may sound simple, it takes more than saying, “I want to get a new job.” Consider your career objective first. Make sure that your goals are specific in terms of industry, position title, and future professional achievements. Once you are clear on the type of job you are seeking, it will be much easier to compose a resume that highlights your expertise in the area of your interest.

Once you have your career objective developed, do some research on a resume format that is most commonly used and may be most appropriate for your industry. Search the Internet or check out the books in your local library to get a better idea of what well-written professional resumes look like. Once you find a format that best suits your field and your career objective, use the same layout to get started.

When listing your personal information at the top of the resume, include your address, home and/or mobile phone number, and your email address. A helpful hint about listing your email address – make sure that it contains your name, as this helps you appear more professional. You can create a free Yahoo email account; it also maybe helpful to have one email address as a point of contact for your job search.

Before you begin listing your experiences, make sure to list them out on a separate sheet of paper, in chronological order, starting with the most recent job you had (possibly the job you are presently holding). List up to five previous jobs you have held, although make sure that your resume does not exceed two pages in length. Make sure that are listed in order; don’t skip any of your employments as this will create gaps in your professional history.

When listing your education, start with your college attendance and move to your most recent accomplishments. If you never attended college, make sure to include any courses, even if they were taken as training at your previous jobs, which will help in showcasing your qualifications. In terms of skills, make sure to list, in bullet point form, all of the abilities that confirm that you are the best candidate for the job you are seeking.

You can omit references from your resume, but let your potential employer know that you can provide them if necessary. You can do so in the cover letter or by including a line at the bottom of your resume that simply states, “Professional references available upon request.”

As your final check point, ask a friend or a family member to review your resume, and give you feedback. Having a second pair of eyes can help you correct any typos, or even bring to your attention anything that appears unclear or confusing. A well-written, error-free resume will help you put your best foot forward and get the job that exceeds your career goals.

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- List your exact title under professional experience. Many professionals have titles that are company specific and may not make sense outside of the organization where they work. Always list your exact title, but feel free to add a few words that explain what you do in the realm of the industry. This way, when your potential employer calls your employer for a reference check, they will confirm your exact title but also know the scope of your position as it applies outside of that specific organization.
- When in doubt, don’t guess. For example, if you are unsure when you started or ended a job because it has been a long time since you worked for that company, simply call the company and ask about your employment dates. Do not make assumptions about dates, titles of your references or their contact information, certification dates, etc. Always take time to verify the information you are unsure about before including it on your resume.
- Don’t cover up your employment gaps. It is ok to have gaps in your employment; most professionals have gaps in their experience for various reasons. Do not try to hide this from your potential employers. Address the gaps in your work history in your cover letter, and be honest regarding the reasons you were not working during a specific time.
- Be honest about your accomplishments. Rather than worrying about the qualifications you may not have, be confident and highlight your work experience and achievement in a truthful manner. Do not exaggerate skills, professional roles, or stretch the employment dates. Work on presenting yourself and your qualifications in the best possible light; take the time to quantify your accomplishments, and compose a positive professional summary for your resume.

Revise your resume until you feel comfortable that all the information included is truthful and will not raise any questions by the employer that you have not addressed in the resume or the cover letter. The rule is – be honest on your resume. Don’t break that rule.

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1. Addressing the cover letter using a generic greeting, or misspelling the name of the personal contact or the company. The address line is the most prominent part of the cover letter; it should be included even if the cover letter is sent via email. Generic greetings are not favored; they make it seem like you have a template for your cover letter and you simply send it to all employers you are interested in working for. Do the research and find out who the appropriate contact is for the cover letter. However, make sure that they name and the company name is spelled correctly. If your address line contains errors, your cover letter is likely to never make it to the hiring manager.
2. Telling the company what they can do for your career. Simply stated, employers care about your qualifications and what you can do for the company. Do not spend your time telling the company how working for them can be great for your career. While that could be true, it certainly is not what the employers want to hear. Your potential employers want to hear how you can benefit their team; they want to know what you can bring to the table that is innovative, and focused on results. Make sure that your resume lets your employer know just why you are the best candidate for the job.
3. You re-state your resume. Do not go over the information that is in your resume in your cover letter. Your cover letter is meant to entice, and provoke the employer to review your resume in great detail. Re-stating the information in your resume doesn’t address what the employers want to know, which concerns reasons why you are the best candidate for the job. Highlight certain areas of your resume but do so in the context of your career goals and how such qualifications benefit the company.
4. Starting every sentence with “I”. While your cover letter is about you, starting each sentence this way will make your employer believe that your communication skills are not up to the level of your professional background. Discuss your qualifications, your goals and what you bring to the table in terms of the company, and your professional attributes.
5. Asking the employer to call you at their convenience. The most generic closing statements in cover letters ask the employer to contact you at their convenience. If you are truly excited about the opportunity with the employer, you won’t want to wait for them to call you back whenever they feel like it. What you should do instead is let them know when you want to follow up – and then do follow up. Close your cover letter by letting your potential employer know that you will contact them, as well as the manner in which you will do so. This shows your interest, and your take-charge attitude.

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1. Not addressing the letter to a person. This is a big mistake in the world of cover letters. Generic greetings, such as “To whom it may concern” or “Dear Human Resources Team,” are not favorable. If the job description or posting does not include the contact person, you will need to do some research to find out who the appropriate contact is for the job you are applying for. Additionally, avoid addressing the letter to a job title. Call the organization and find out who is the hiring manager or the recruiter for the job, and address the letter directly to them. In case it is impossible to find out who the appropriate contact is, it is often recommended that you leave off any generic greetings and simply begin the cover letter.
2. Misspelling the name of the organization. Even if you are addressing your cover letter to a specific person, you will still need to include the name of the company and their address. Always make sure that the company name is spelled correctly. Hiring managers and recruiters know from experience that misspelling the company name is a common mistake, but it’s the easiest one to avoid. Triple-check the company name on your cover letter. If your potential employer receives the letter with the incorrect company name, your letter will never make it past the first person who receives it.
3. Your first sentence doesn’t explain why you are contacting the company. This is a common mistake as many people assume that stating that you are contacting the company regarding employment, as you are including your resume, is unnecessary. However, this is not the case. Let your potential employer exactly why you are contacting them; state the title of the job you are interested in, and how your qualifications make you an ideal candidate for the job. Your first statement needs to be straight forward, energetic, and positive, and it should invite the employer to read through the rest of the cover letter. Bland and generic opening statements will result in disinterest on the part of your employer, and your resume will not get pass the first review.

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1. Proofread the content for grammar and spelling mistakes. This step is the most critical in the resume review process. It is often hard to catch composition errors after you send hours writing and re-writing all parts of your resume. There are two ways to catch these errors: ask someone else to proof your resume, or give yourself time between writing and reviewing your resume. If you ask a friend or a family member for help, make sure that their strengths include spelling and grammar; they should be able to edit your resume for content and consistency in style. Asking others to review your resume, however, should be done with parameters. For example, let your friend know what you are struggling with, so that they can help you address those concerns. Because personal preferences can come into play when you are discussing resumes, make sure that the changes you make are the kind you are comfortable with in terms of content. Another step in proofreading, which should be thought of as a must, is stepping away from your resume for a day or two, and coming back to it for a final review. This gives you some space from the content, and will allow you to review for grammar and spelling errors with fresh eyes.
2. Print our and email your resume so that you know what your potential employer will receive after you submit your resume. Make sure to print your resume from the file that you are emailing to your employer. Make sure that the margins are set properly and are not cutting off any content. Look for spaces, and adjust the text in case of any large gaps on the paper. E-mail your resume to a number of your friends; have them open the file and let you know how it appears on their screen, as well as how it prints out. Addressing any formatting issues before your resume reaches the employer is ideal, so doing a couple of test runs will only assist in developing a winning final resume.
3. Compare your resume to the job requirements, and make sure that all requirements are addressed in either your resume or your cover letter. Essentially, review what the employer is looking for and make sure that your resume addresses all of their needs. When your potential employer receives your resume, they will look for key terms from their job description in order to match your qualifications to their available position. If possible, use some of the same terminology on your resume as the employer used on the job description. This will let the employer know that you are in synch with their needs, and make them more interested in you as the ideal candidate for the job. Ask one of your friends to review the job description and your resume as well, and give you their impression on how well the two match.

Poorly written or formatted resumes let your employer know that you don’t pay any attention to detail. Taking the extra time to do a final review of your resume is the key to getting employer’s attention and getting the job you always wanted.

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- Indicate how many patients or clients you have taken care of. Whether you are a nurse in a large hospital, or manage financial accounts at the small doctor’s practice, it is important to indicate to your future employer how many people you have dealt with on daily basis, and how you have addressed any concerns that arise from taking care of people in sensitive situations.
- List all of the training that you have acquired, beyond your education that makes you qualified for a specific area in the health care industry. Beyond the training you have completed that is job specific, consider listing any other training in management, communications, ethics, etc. While this type of training may not be required for the job that you are seeking, it does show your employer that you have transferable skills and that you are interested in understanding the broad aspect of the industry.
- Certifications and licenses are a critical aspect of the health care industry. Make sure that you list all your licenses, and their valid dates. Additionally, consider any programs, continuing education courses, or government regulations that you are compliant with; all of these items should be included in your resume. Not only do they highlight your qualifications, but also provide assurance to your potential employer that you meet all the requirements of the city, state and federal agencies in order to be employed in your field.
- Your professional summary must list a clear professional goal. It is important that you demonstrate to your employer that you have a vast knowledge of the health care industry, and that you have a career path in mind. If you are new to health care, use the professional summary to highlight your education and practical work that qualifies you for the position you are seeking.
- Use industry jargon, but exercise caution. Don’t try to replace certain medical terms with common phrases. Feel free to demonstrate your knowledge of the field by using terminology that is specific to health care. However, don’t over use the same terms, or phrases, and don’t use jargon excessively. While you want to give an impression that you know what you are talking about, you don’t want to overuse jargon and turn off the recruiter that may be the initial contact for your resume review.
- Technical skills are necessary, and therefore, you should list them on your resume. Indicate your skills in specific software programs, and don’t be shy about making your computer literacy known to your employer. Health care industry relies heavily on technology and employers actively look for candidates with specific computer skills. Make sure that your resume clearly outlines your technical qualifications.

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